Hamka Bin Mohd Noor is the Head of Data Science Unit at Pengurusan Air Selangor Sdn Bhd (Air Selangor), Malaysia, where he leads enterprise-wide analytics, data science, machine learning, and artificial intelligence initiatives. With more than 10 years of experience in analytics and data-driven transformation, he specializes in Non-Revenue Water (NRW) management, predictive analytics, meter analytics, billing analytics, artificial intelligence, and digital transformation.
Since joining Air Selangor nearly five years ago, Hamka has led the development and implementation of advanced analytics solutions that support operational excellence and business performance. His notable contributions include the development of a data-driven meter replacement optimization model, the establishment of the organization’s AI Strategy and AI Governance Framework, and multiple initiatives that have contributed to the recovery of more than 50 million cubic metres of water consumption through billing and meter-related improvement programs. His work has also helped improve billing efficiency from 99.4% to 99.9%.
Hamka is passionate about leveraging data, analytics, and AI to address water utility challenges, improve operational efficiency, and create sustainable business value.
